Tuesday, November 25, 2008

Random Economy Thought

Remember all those Web site ads for lowermybills.com? Here's a New York Times article about them. Read the last quote on the second page:

Mr. Coffin was not apologetic about his company’s methods. “One thing we will probably expand to the nth degree are the dancing silhouette ads,” he said. “It’s a great opportunity to double down on a proven winner.”
Barring any jokes about his name, what ever happened to those ads? You know, the ones that drove people to your business? The business of handing out mortgages to anyone on the internet?

Haven't seen those around lately... you guys taking your advertising in a different direction? ...I'm sure there's still plenty of places to advertise on... You guys aren't going through hard times or anything, are you...?

Oh, right, sub-prime meltdown. Yeah, I guess the advertising department would get cut first.

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